ADUX Offer Design is the print ad feature reinvented: we analyze your business, your business model and your value proposition, then turn it all into an irresistible offer, with copywriting, a landing page and ad banners, published on social media, Quebec's major media networks and through geotargeting.
When a campaign doesn't deliver, the reflex is to blame the targeting or the budget. The real cause, most of the time? The offer itself was never worked on. An ad can never be better than the offer it promotes; that's why we start there.
One package that covers the whole journey, like a direct-mail feature from the old days, but measurable, geotargeted, and working day and night.
Your business, your offer, your business model, your value proposition: we find the angle that truly sets you apart.
A clear promise, concrete proof, a call to action: words written to convert, not to decorate.
A landing page built for conversion and 10 ad banner formats ready for every network.
Social media, the major ad networks of Quebec media outlets and geotargeting around your service areas.
A summary document of the analysis: your positioning, your differentiation and the chosen angle of attack. It belongs to you, and it will serve all your future communications.
Headlines, arguments, objection handling and calls to action: the persuasive backbone of your offer, adapted for the page and the banners.
A page dedicated to your offer, designed mobile-first, with a capture form: the place your ads send people, and where your prospects become customers.
Your offer adapted into every required format, square, vertical, panoramic, ready for social networks and display networks.
Your offer promoted on social media and on the major ad networks of local media outlets, where your customers actually get their news.
Your digital feature is displayed within a defined radius around your points of sale or service areas: the reach of a major media outlet, the precision of local.
The Quebec distribution plan and precision geotargeting can be combined; both are offered in addition to the package.
Combine Offer Design with the Presence base and campaign creation for a complete acquisition machine; see the ADUX pricing grid.
An ad broadcasts a message; Offer Design first builds the message worth broadcasting. Analyzing your business model and your value proposition comes before creation; that is the difference between an ad that costs and an offer that pays.
On social media (Meta and others depending on your clientele), on the major ad networks of Quebec media outlets, the news and content sites your customers actually visit, and through geotargeting around your service areas. The exact plan is defined with you based on your market.
No. The package covers strategy, creation and launch. The media budget is extra; you keep full control of it and it can be adjusted at any time. You decide the intensity of the campaign.
Usually a few weeks: analysis and validation of the angle, creation of the copywriting and visuals, landing page build, then launch. The pace mostly depends on how quickly you approve; we move as fast as you do.
Yes, in equal weekly payments over 12 months (about $66/week), with quick and simple approval. A cash payment discount is also available; ask for a quote for details.
Yes. The diagnosis, the copy, the landing page and the 10 banners are your deliverables. The hosting and domain name are in your name; you keep everything, even if our paths part ways.
A serious analysis, words that sell, a page that converts and large-scale distribution, for $3,450, media budget extra.
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